
South Africa • Europe/EMEA | 20+ years in Digital - Where performance meets what’s next.
We help businesses identify what’s holding growth back and turn clear priorities into action. Working with leaders and their teams, we connect customer insight, creative, paid media, digital platforms and CRM, aligning budgets, specialists and measurement around the commercial outcomes that matter.

Google Ads + Meta with accountable targets: CPA, lead quality and pipeline.

Lead handling, segmentation and automation to improve contact rates and conversion.

Tracking and attribution that matches reality: GA4, conversion hygiene, UTMs, reporting.

Messaging, offers and creative built for performance — from concept to production to iteration, backed by data.

Audit + turnaround across Google Ads, DV360, Meta, funnel and CRM hygiene; appointed to manage digital portfolio tied to 75%+ of annual intake.

Meta audit focused on Advantage+ Catalogue: feed health, event signals, structure, creative and budget. Delivered an optimisation roadmap and Advantage+ vs manual conversion framework to scale efficiently.

End-to-end digital audit (strategy, systems, governance, resourcing and measurement) with stakeholder feedback and CEO-facing recommendations roadmap.
20+ years of performance-driven digital marketing and advertising, combining strategic thinking with creative direction and hands-on implementation. Work delivered across South Africa and Europe/EMEA for organisations including Autodesk, Nokia (ex Lucent/Alcatel-Lucent), Avaya, Crossroads PLC and the Kellogg Foundation — plus leading local education and enterprise brands.

Send your website, channels and target (leads/pipeline/sales). We'll reply with where the quickest wins usually are.
ADDRESS
Johannesburg, South Africa | Remote (Europe/EMEA)
CONTACTS
Email: info@hybridevolution.com
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